A Deep Look Into the World of Employee Discount Programs

Posted by Brandon Carter on Sep. 26, 2017

Here at Access Perks, employee discount programs are our thing.

No, not group purchasing plans, or discounts on your own services and products. Those are cool, but not really employee discount programs.

Think a BOGO offer at the coffee shop next to the office.

Free appetizers at the restaurant across the street.

15% off at the movie theater across town, even.

Or a dozen different discounts at the mall that's five minutes away from your office.

Think saving a few bucks at a time on purchases employees are already making.

Now that's an employee discount program. That's Access Perks.

We Need to Talk About Employee Discount Programs

You're used to a variety of topics being discussed here. Lots of stats about employee loyalty and employee benefits. Some soul crushing perks behavior on occasion.

But we tend to not talk about ourselves very often, or much about employee discount programs.

We want you to know about programs like ours though. So much that we put together a 40-page guide covering just about everything there is to know about employee discount programs.

Click here to download it, or hit the banner below. 

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Why You Should Care About Employee Discount Programs - One Example

Hey, we get it. In the grand scheme of things, a 35% off deal at the local amusement park is nice but not something to go buck wild over.

An employee discount program isn't going to supplant great compensation, quality health insurance, or a generous retirement savings plan. Those are essential.

Most benefits overlook a big gap, though. Namely, people across the US are freaked out about their finances. Debt is growing and the cost of living is getting out of hand. Meanwhile, Americans are taking as much as 25% less than they did 10 years ago.

In other words, the typical American employee is taking it in the pants. Or wallets, to be more accurate.

You can't keep increasing salaries ad infinitum. But you can help on the other side - what employees do with their money and how far they can stretch it. And that's where an employee discount program comes in.

eBook-Cover.pngIn exchange for being your employee, you give them insider deals at local merchants. Savings they won't be able to obtain anywhere else.

(Or at least that's what a quality program offers. Read the guide for the criteria of an effective employee discount program.)

So, that 35% off deal we mentioned at the beginning of this section? That saves an employee $40 on the family outing.

The next day the employee uses a 50% offer at lunch with a coworker. Another $12 that stays in their pocket. 

Later in the week the employee dines with their spouse, saving another $20 by simply showing the server a coupon on a smartphone.

That's an extra $72 in the employee's pocket in a week.

And unlike other employee perks, the amount you spend doesn't increase with usage. The more employees use it, the more they save, and you keep paying the same small rate.

That matters to employees. They're extending their paychecks, and if they use the program enough, it'll make them think twice before jumping to another job. 

Get the Book

That's one example of what an employee discount program can do. Yes, they're bundles of merchant discounts, but they're for your employees only, and when used, they make a heckuva difference.

But there's more. You can use them to save on corporate purchases and travel, incentivize performance, drive health and wellness initiatives, and so much more. 

Download our free eBook and learn how these programs are built, how to build your own, why the free discount programs are risky, how to measure success, and much, much more.

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Topics: Access Perks News & Tutorials, Benefits Trends

Brandon Carter

Written by Brandon Carter

Brandon is a former writer and marketer for Access Development. He's a frequent blogger on customer and employee engagement & loyalty, consumer trends, and branding. Connect with him on LinkedIn or Twitter at @bscarter